Led by Southern Universities Purchasing Consortium (SUPC) and tendered in conjunction with the Universities Advertising Group (UAG), the retendered agreement provides a compliant and responsible route for universities to procure recruitment advertising and student marketing services.
Meet your Category Manager

What can you purchase through the framework?
The framework agreement covers the provision of education recruitment advertising and resourcing services and the re-introduced student recruitment marketing.
Lot 1
The services cover all types of advertising services including recruitment of staff, advertisement
creation and production, type setting and copy writing, media buying, art direction, brand
management and where required full creative services for new advertising campaigns.
Lot 1 services incorporate:
- candidate generation
- website and microsites
- digital creative services
- social media services
Lot 2
The services cover student recruitment marketing to attract UK and overseas students and are
focussed on media buying and advertisement placement.
Meet the suppliers
- Adgen Ltd.
- Arke Agency Ltd
- Curio Faculty Pty Ltd.
- Education Cubed Ltd.
- Havas People Ltd.
- Hunterlodge Gp. Ltd
- Penna plc
- RH Advertising Ltd.
- SMRS Ltd.
- TMP Worldwide (TMP (UK) Ltd.)
- Webrecruit (WR Group)
Hear more from some of our suppliers
SUPC members can log in below to catch up on the NERARS Framework launch webinar.
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What are the benefits of using this agreement?
- competitive rates
- PCR compliant route
- fast route to market
- wide choice of both SMEs and larger suppliers to better match your organisational
requirements and culture - set of standard added-value services across all suppliers, complemented by supplier
specific added-value services detailed further in the tender response - discounts available through this agreement represent significant savings in most cases.
About the Framework
How have sustainability, equality and diversity been considered as part of the tender?
Suppliers were evaluated based on their approaches to:
- modern Slavery and ethical treatment of workers in their supply chain
- carbon reduction achievement and reporting
- commitments to delivering social value including community and voluntary schemes supported.